Working closely with Flare’s team, we developed a series of content that highlighted their platform’s powerful capabilities and actionable intelligence. From comprehensive, long-form videos that delved deep into Flare’s unique offerings to short, dynamic integration ads that kept their value propositions front and center, each piece was tailored to resonate with Flare’s audience of cybersecurity leaders and practitioners. We complemented these with targeted newsletter promotions, ensuring that Flare’s messaging reached the right eyes in the cybersecurity community. This multi-format approach paid off: our campaign achieved tens of thousands of views among Flare’s target audience, driving brand awareness and engagement in a highly competitive marketplace. Flare’s VP of Marketing, Eric Clay, praised our work, stating, “Switchfire’s production quality is fantastic, they are consummate professionals and the types of opportunities they have provided are world-class.”