Most agencies will tell you what good marketing looks like. We've built it ourselves.

Switchfire is an advertising agency founded by practitioners. We don't consult from the sideline, our team has built their own audiences, run campaigns, and done the work at every level. The thinking we bring to clients is the same thinking we apply to ourselves.

We've done the work
Not just advised on it. Our thinking comes from first-hand experience of building brands and audiences from scratch.
Discipline over shortcuts
The standard we hold ourselves to isn't negotiable. Every brief, every deliverable, every client relationship.
Results, not rhetoric
We measure success the way our clients do: pipeline, trust, and market position. Not vanity metrics.
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What we do
We help ambitious brands get credit for the value they already create. That means sharp positioning, content that builds genuine authority, and distribution that puts both in front of the right people.
Brand & Positioning
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We identify what makes you genuinely different and build the messaging architecture to communicate it. Across your brand, your hiring, and your market positioning.
Key activities:
Market analysis
User research
Brand strategy
Employer branding
Content & Production
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We create content that does a job. Video, podcast, and written content built around how buying decisions actually happen, not what looks good in a deck.
Key activities:
Video production
Podcast production
Thought leadership
Growth & Distribution
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Reach matters as much as quality. We put your content and brand in front of the right audiences through paid media, influencer partnerships, and commerce strategy built around real buyer behaviour.
Key activities:
Paid media
Influencers & talent
Commerce
Eric Clay
Chief Marketing Officer, Flare
“Switchfire has been phenomenal to work with. The production quality is fantastic.”
Sam Nawab
Marketing Manager, OffSec
“The team understood the value of our product and left no stone unturned.”
Valeriya Masyachenko
Marketing Manager, Social Links
“Everything was always clear, on time, and communication was incredibly pleasant!”
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Ready for the next step?
Kick-off the next phase of your brand
Let's talk
Let's talk